If you’re getting started with Email or you’re wondering if your current performance is up to par, give this Podcast episode a listen. We discuss: why Email is more important than ever in the digital marketing mix; the most common mistakes in a Klaviyo setup; the most essential Email Flows that any eCommerce brand should have (at the very least).
There are a million strategies out there. Which one is right for you? Chances are…there are bottlenecks in your customer’s journey that can actually be solved. And there are missed opportunities in your business - literally money left on the table - that are preventing you from scaling and thriving. And yes, you can have your cake and eat it too, with a custom road map for your e-commerce.
What can e-commerce businesses learn from modern beauty brands? The way a product is going to be discovered, enjoyed, shared, talked about and purchased is almost more important than the product itself. It’s that carefully curated end-to-end experience that triggers a calculated ripple effect.